When traffic is misattributed within Google Analytics, it results in what is known as “dark traffic.” This happens when website visits either fail to pass referral information, or when the referral information is mislabeled. The problem with dark traffic is that it prevents webmasters and site owners from understanding where their traffic is coming from. […]
You have heard a million times that you need SEO, and you probably receive emails, phone calls, and solicitations in the mail every single week from companies that all want to sell you SEO. There is also a good chance that none of them are telling you WHY you need search engine optimization and why […]
So you’ve probably heard of SEO and you’re convinced SEO works very. Today we are going to discuss a number of reasons why you should be investing either your time or money into SEO. Why move forward with an SEO strategy? Reason #1: SEO is an investment When you get it right, the ROI can […]
There are three main reasons why you need search engine optimization: Increase rankings “Google isn’t a search engine, Google is a reputation management system” Clive Thompson, Wired Magazine When surveyed the majority of people expect brands at the top of search engine results to be the leading brands on that chosen search term.It is therefore […]