How to update old content for better SEO results & User Behavior If the content is no longer relevant to a reader, either delete the page and 301 redirect it to the most relevant URL on the site or update it to make it relevant. Are there ways to make the content more actionable and […]
You go to a mall. As soon as you enter, you see the security guard greeting you and clicking on a device within his palm as you go inside. If you closely look at the device, you might see a stopwatch-like machine with numbers on it. If you ever wondered what it is, its called […]
In times of crises or downturns, marketing budgets are often the first to get cut within a company. This shouldn’t be the case. Every business needs to set up a crisis recovery plan that will allow them to operate amid the current pandemic – and marketing, when done right, actually plays a big role on […]
FAQ There are clicks from outside Australia showing on my Google Analytics. Am I paying for these in AdWords? No. Google is able to determine the location of users when determining whether to list your advertisement to them or not. The AdWords system uses a number of factors to determine someone’s general physical location and […]
How to Perform Image Optimization in SEO 1- Improve Image File Name.– Use A Descriptive File Name.– Primary Keywords Should Be Included In The File Name.– Use More Descriptive And Contextual Alt Texts. Include Primary Keyword In The Beginning2- Improve Product Name. Add Keyword In The Product Name3- Improve Content Around The Image4- Implement Image […]