For those of you wondering what “Possum” is, it’s the name we in the local search community decided to give the massive Local algorithm update that happened September 1, 2016. Phil Rozek suggested the name, pointing out that it is fitting since many business owners think their Google My Business listings are gone, when in fact they are […]
SEO is a moving target because search engines often change their algorithms (daily, in the case of Google.) You already know that to rank higher in search, you should write good quality content that’s complete and on-point. But what else should you be thinking about?? 1. WRITE GOOD, IN-DEPTH CONTENT “We look at all competitor […]
The searcher lands on your website. Browses through your content and leaves. No clicks, no conversions. Either he didn’t find what he was looking for or your web page was too difficult for him to use. A high bounce rate says your website attracts a large number of visitors who are not your potential customers […]
Building website traffic is of crucial importance for any business. While there are a lot of traffic building methods out there, the ones I recommend in this article have a solid proven track recordof providing long-term success. Keep in mind that these methods will not bear fruit overnight, you have to diligently perform these tasks over a […]