Search Engine Optimization (SEO) Process Before beginning a search engine optimization (SEO) project, it is important to understand the process involved in an effective SEO campaign. To that end, we break the process down into the six steps shown below and describe the activities involved in each of these steps. One word on search engine […]
We’ve finally reached a point in business where SEOs are viewed as unnecessary. Business owners either think “SEO is dead” or “SEO is common knowledge,” so they don’t go through the effort of sourcing and hiring quality SEO consultants or agencies. There are times, however, when you absolutely must hire an SEO. Whether you go the […]
Google announced they have updated their robots.txt testing tool in Webmaster Tools. The update brings you a few more features including:(1) Highlights which line in your robots.txt file is blocking a specific page.(2) Make test changes to the robots.txt tool and test it before you make the file live.(3) Google will also show you older […]
A lot of times, even if you have worked very hard to optimize your website by following best practices, attract the “right” visitors and offer a great experience to your website’s visitors you notice that bounce rate stays very high or has been reduced by 1% or less the last 6 months! Don’t despair. There […]
Google’s local algorithm update, “Pigeon,” took flight around July 24, 2014, affecting U.S. English queries. Local businesses have been scrambling to adjust, as some deal with the fact that they’re no longer showing in the seven-pack local results at all. Indeed, some are referring to Pigeon as the biggest Google update to the local search […]